I was in technology sales for over 30 years in various roles, always responsible for revenue, bringing in new leads and closing deals. I was a trained “hunter”!
Fast forward...after getting married and having children, I was diagnosed with breast cancer.
After soon realizing that I needed (and wanted) a change, seeing firsthand that life is short and can change in a matter of seconds, I decided to follow my own dream of being an entrepreneur.
I started 2 business, Bella Roman & the Thrive Agency. The problem was that I soon realized "Oh my gosh, I don't have as many clients coming in the door as I anticipated!" The tactics and strategies that I learned before as a sales leader NO LONGER worked.
With limited resources and time, I worked fast at figuring out what was wrong. I soon realized the BUYING process was changing fast with the advent of social media and I was applying old-school tactics that DID NOT work. After much analysis, new realization and testing of the new sales landscape, I came up with the LinkedAuthority™ Method.
My mission is to help fellow business leaders to drive growth and revenue in a predicable fashion, while building expertise that has a lasting impact within a loyal community.